Burger Lounge

A fast-growing line of restaurants with a focus on grass-fed beef and local ingredients, Burger Lounge needed a creative way to connect its brand purpose to the consumers who care.

We created a short series of video spots that use irreverent humor and food-related human truths to draw a line between simplicity and deliciousness, boosting brand affinity and believability, leaving viewers entertained and everyone hungry for the “good stuff” at Burger Lounge.